Managing and Growing a Cultural Heritage Web Presence

Managing and Growing a Cultural Heritage Web Presence
By:Mike Ellis
Published on 2011 by Facet Publishing



This book provides a complete guide for anyone looking to build or maintain a cultural heritage web presence. Peppered with data and case studies on current practice from large and small cultural heritage institutions, this book advises the reader on the best strategic approach, as well as providing insight into how key institutions manage their websites, and hints and tips on best practice. A companion web site provides template downloads and other up-to-date information including links and white papers. Key sections include: Evaluating what you have now Content Outside your site: RSS, syndication, API's Building a web strategy Web policies Traffic and metrics Budgeting The Social Web (Web 2.0) Re-development: the website project process. Readership: Essential reading for those who are single-handedly trying to keep their site running on limited budget and time as well as those who have big teams, large budgets and time to spend.

This Book was ranked at 15 by Google Books for keyword cultural heritage.

Book ID of Managing and Growing a Cultural Heritage Web Presence's Books is c98qDgAAQBAJ, Book which was written byMike Ellishave ETAG "Naf3Od79VAs"

Book which was published by Facet Publishing since 2011 have ISBNs, ISBN 13 Code is 9781856047104 and ISBN 10 Code is 1856047105

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